I’ve worked on several projects for America’s favorite cell phone company, T-Mobile. Project work includes a user flow that helped them increase completion of the sales cycle through the use of outbound calling to creating a new diversity initiatives page.
Coursework that recreated the entire experience of choosing a new (used) car! My team thought out the entire user journey, and I built the architecture.
The user journey and information architecture I built for this bariatric medical practice created a model for the vast amounts of content the practice has created and increased lead generation results since its relaunch.
The user research I conducted prior to building the site set the tone for the information architecture and how we would present the stories we collected.
As a user experience architect, I build site interactions that keep the potential user in mind. Work has included the information architecture and UX architecture for sites that include: The Washington Jewish Museum, where I provided digital strategy, all of the user experience and interaction design, content strategy, and the web development. Eviva, a bariatric […]